Fast-rising quintet Fickle Friends continue to impress this week, with the unveiling of new single ‘Cry Baby’ - a slick, vibrant slice of perfect synth-pop. In the midst of a busy summer festival season, the Brighton-based outfit have surely got a festival favourite on their hands here. Vocalist Natti Shiner brings huge quantities of charisma to the equation - the perfect compliment to her exceptionally capable fellow band members. Razor shark fret work lilts excitably around an 80s inflected rhythm section, with the focus centred around the track’s unforgettably catchy chorus. Freshly signed to Polydor, Fickle Friends look set for big things, and this new cut should firmly place them in many a 'Ones To Watch' list come the end of the year. -JC